AUDIO MOGUL is a record label, training courses, coffee and chocolate based in Ibiza. They engaged me to create their brand and logotype for their first vinyl release and line of clothing.
I always start with pen and paper, as it’s a lot freer. And it means that you can go and sit by the river and think first.
I wanted the design to fit a record label, and a circle was the natural choice. The client said that his musical journey had been akin to climbing a mountain: the A and the M formed a peak in my mind.
REVISE AND REFINE
I took that one idea and ran with it…
Clean. Bold. Simple. Memorable.
Eye catching design and colours, free of type: draw attention while retaining a sense of mystery about the label.
The peak at Es Vedra, Ibiza is the obvious choice of backdrop.